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Artist: Bow Wow
Genre: Rap
Latest Album: Let Me Hold You
Background:
Lil Bow Wow was a kid rapper who wants to taste the fruits of long-term novelty rather than merely getting swept away by the next big thing, the fate of many kid rappers in the present scenario. He changed his name to Bow Wow, and changed his originally poppy style to a more mature one. He released his first album, “Beware of Dog”, at the age of thirteen and became a successful recording artist, under the mentor ship of record producer Jermaine Dupri.
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About Bow Wow
Bow Wow began rapping at a very young age and had developed his style quite impressively by the time he hooked up with Jermaine Dupri of So So Def, a successful Atlanta-based record label. Dupri had experienced much success throughout the '90s with kid rappers such as Kris Kross and Da Brat, and he came across similar potential in Bow Wow, enough to bring him aboard the So So Def hit parade. Along with his right-hand man Brian Michael Cox, Dupri wrote and produced the bulk of the preteen's debut album, Beware of Dog (2000). The album spawned a runaway breakthrough single "Bounce With Me," along with a couple heavily rotated follow-up singles, "Bow Wow (That's My Name)" and "Ghetto Girls." All this success paved Bow Wow's career into overdrive: he went back into the studio with Dupri and recorded a consciously poppy follow-up, Doggy Bag (2002), that was intended to consolidate the youngster's success, and he also went to Hollywood to star in Like Mike (2002), a kid-movie vehicle about basketball that turned out pretty well. After the success of his 2000 debut album, Beware of Dog, He released 2001's Doggy Bag, which contained songs such as "Thank You" and "Take You Home".
In addition to his own albums, Bow Wow has contributed to Will Smith's album, Wild Wild West, which was named after the movie which also stars Smith, and had a guest appearance on Brandy's TV sitcom, Moesha. He made his acting debut in Like Mike, where he acted as a young orphan who gets a shot at the NBA. Bow Wow supposedly insulted Romeo in his song "Fresh Azimiz", as a result of which Romeo reacted to the song "U Can't Shine Like Me".
Along the way, Bow Wow enjoyed another really big hit, "Take Ya Home" produced by the Neptunes, right around the time that duo was unstoppable, churning out one hot hit after another. Bow Wow left So So Def and signed with Columbia, leaving his musical parents, Michael Cox and Dupri, behind. His first recording for Columbia, Unleashed (2003), showcased a more mature sound, one that straddled the mainstream and the streets simultaneously, but didn't do so well commercially. Bow Wow became the 2nd victim and the 2nd star ever to appear on Punk'd more than twice. His first appearance was while he was tricked by Ashton Kutcher for losing some borrowed jewellery. His second was when Bow Wow invited his friend Omarion to the party where Omarion was falsely believed to have sex with a girl.
